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Marketing for Car Dealerships

Weekly stock photos, a reel for every car and lead ads aimed at buyers within driving distance of your forecourt. We travel to dealers anywhere in Ireland.

Most car buyers look online before they visit. They scroll Instagram and Facebook, check your stock and message the dealer whose photos and videos make the car worth the drive. We give dealerships that content every week, then run it as ads so the enquiries land with your sales team, with the cost of each lead reported every month.

392
Vehicle sales leads for Reynolds Commercials (Meta ads, to June 2026)
€1.30
Cost per lead for a car dealer (Meta ads, August 2026)
117
Qualified lead forms from one Amber Motors campaign
2.63M
Views on the M6 Motors accounts we manage
What we do for dealers

From the Forecourt to the Inbox

Weekly Stock Shoot

We photograph every new arrival in the same spot with the same set of shots, and the edited photos are back the next day so the car can be listed straight away.

A Reel for Every Car

Short walk around videos with the price and spec in the caption, posted to Instagram, Facebook and TikTok while the car is still on the forecourt.

Lead Ads Aimed at Your Area

Facebook and Instagram lead form ads built from your own stock and shown to people within driving distance of your forecourt.

Every Lead Counted

Each enquiry goes to your sales team, and every month you see what each lead cost and which cars and ads brought them in.

Case studies

Dealers We Work With

From the blog

How We Do It

Common Questions

Car Dealership FAQ

How much does marketing for a car dealership cost? +

It depends on how many cars you take in, how often we shoot and how much you want to spend on ads. Ad spend is paid straight to Meta. Tell us about your dealership and we will come back with an offer.

How often do you photograph our stock? +

Usually once a week. At M6 Motors we photograph 10 to 15 new arrivals each visit, and the edited photos are back the next day so the cars can be listed straight away.

Do you work with commercial vehicle dealers? +

Yes. Reynolds Commercials sells Renault trucks, vans and used commercials, and we run their vehicle sales and CVRT ads as well as their content.

Do the ads bring in calls or forms? +

Mostly lead forms on Facebook and Instagram, so buyers can enquire without leaving the app. Each enquiry goes to your sales team, and we report the cost per lead every month.

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